Analyses of your Search Marketing Strategy- SEO, PPC or Both?
    
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Whereas both have their respective pros and cons, it is still recommended to use them strategically. Wherein, Search Engine Optimization (SEO) produce organic search results, Pay per Click (PPC) generated traffic is paid and appears on the top pages of Search engines. Surely, these two Internet Marketing Strategies help your business websites to rank higher, but the question is: which one is better than the other or there is a middle way in between? Let’s find out!

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