The New Era of Authentic Marketing: Why Truth Builds Stronger Brands By Darren Silverman, President of Darren Silverman LLC
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Have you heard of this new thing known as the internet? Of course, you have. But what’s truly fascinating is how it has evolved—not just as a tool for communication or commerce, but as a platform that has completely redefined the relationship between businesses and their audiences. Today, anyone with a smartphone has access to an endless stream of information, opinions, and opportunities.
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Darren Silverman
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