Starting a business can feel overwhelming, especially when you want something proven, profitable, and supported. That’s exactly why many new entrepreneurs start by asking, “What to franchise?” With so many franchise companies in Australia, it’s crucial to understand the landscape, evaluate your options, and choose a franchise that aligns with your budget, passion, and long-term goals.
I’ve worked with business owners and franchise investors for years, and one thing I’ve learned is this: the best franchise isn’t always the biggest or most popular—it’s the one that fits you. In this guide, I’ll break down the franchise market in Australia, highlight top industries and franchise brands, and share the practical steps to choosing a franchise that sets you up for success.
Table of Contents
- Why Franchise Instead of Starting from Scratch?
- What to Look For in Franchise Companies in Australia
- Top Industries to Franchise in Australia
- Best Franchise Companies to Consider
- Investment Costs: What to Expect
- FAQs
- Final Thoughts + Next Steps
Why Franchise Instead of Starting from Scratch?
Franchising gives you the advantage of starting with a proven system rather than building a business from the ground up. You get:
- A recognized brand name
- Training and operational support
- Established marketing systems
- Faster time-to-profitability
- Lower risk compared to independent businesses
According to the Franchise Council of Australia, the franchise sector continues to be one of the most resilient parts of the national economy, with thousands of franchise outlets operating successfully across retail, healthcare, fitness, construction, and hospitality.
If you're unsure what to franchise, starting with industries that show stable or growing demand is a smart strategy.
What to Look For in Franchise Companies in Australia
When evaluating any franchise, keep these factors front and center:
1. Proven Profitability
Look for businesses with consistent revenue performance across multiple locations. Don’t rely solely on the franchise sales pitch—ask to see financial disclosure documents and speak to current franchisees.
2. Strong Training & Support
The best franchises set you up for success. They train you in operations, marketing, staffing, compliance, and technology.
3. Brand Strength
A brand that consumers recognize instantly gives you a competitive edge from day one.
4. Scalable Business Model
Choose a franchise that lets you expand into multiple territories or add-on services over time.
Top Industries to Franchise in Australia
These industries have shown strong growth over the past few years and continue to attract new franchise investors:
Industry | Why It’s Growing |
Home Services (plumbing, electrical, cleaning, maintenance) | High demand due to aging homes and busy lifestyles |
Health & Wellness (physiotherapy, massage, fitness studios) | Australians investing more in wellbeing and preventative health |
Food & Beverage (cafes, fast casual dining, mobile food units) | Strong consumer culture around dining experiences |
eCommerce & Logistics | Rising online shopping means more courier and supply chain opportunities |
Child & Education Services | Increased demand for tutoring, childcare, and extracurriculars |
Best Franchise Companies in Australia to Consider
Here are some reputable franchise brands across multiple industries. Always research each franchise to confirm details and current opportunities:
Home & Trade Services
- Jim’s Group – One of Australia’s most recognized franchise networks in cleaning, mowing, and trade services.
- Hire A Hubby – Property repair and maintenance franchise.
- Bright Choice Electrical – Electrical services franchise providing residential and commercial work support.
(Website to explore: https://brightchoiceelectrical.com.au/)
Healthcare & Wellness
- Monarch Physiotherapy & Wellness – An expanding physiotherapy and rehabilitation franchise with professional support systems.
(Website: https://monarchphysio.com/) - F45 Training – Popular group fitness studio franchise.
Food & Hospitality
- Boost Juice – A well-established brand with strong marketing presence.
- The Coffee Club – Café and casual dining franchise with widespread national presence.
Professional Services
- Aussie Home Loans – Finance and mortgage broking franchise.
- Aus Franchisee Business Network – Helps franchise buyers connect with vetted franchise opportunities.
(Website: https://ausfranchisee.com.au/)
Investment Costs: What to Expect
Franchise investments vary widely depending on the brand and location. Typical ranges:
- Home service franchises: $10,000 – $80,000
- Fitness & wellness studios: $100,000 – $400,000
- Food franchises: $150,000 – $600,000+
Be sure to budget for:
- Initial franchise fee
- Equipment or fit-out costs
- Working capital
- Royalty and marketing fees
FAQs
- Is franchising always profitable?
No business model guarantees profit, but franchising reduces risk via proven systems. - Do I need business experience?
Many franchises train you—even if you’re new to business. - How long does it take to open a franchise?
Anywhere from 3 to 12 months depending on approvals, site selection, and training. - Can I own more than one franchise?
Yes—multi-unit ownership is common in expanding brands. - What is the best franchise for beginners?
Service-based franchises with low overhead tend to be easiest to start.
Final Thoughts + Next Steps
When deciding what to franchise, think beyond trends. Consider your strengths, your ideal work-life balance, your financial capacity, and your interest in the industry. Take time to talk to franchise owners, attend franchise expos, and review the Franchise Disclosure Document carefully.
The right franchise doesn’t just make money—it builds lifestyle, independence, and career satisfaction.
If you're ready, start researching the brands mentioned here and compare their investment models. Your future franchise opportunity may be just around the corner.