Stop Customer Friction—not Access: Customer Identity and Access Management for Businesses
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Customer experience is where business successes are won or lost. Every interaction—from that very first visit to a website, to a last buy, shapes customer perception and thereby loyalty. Many businesses are unintentionally creating friction because of cumbersome login processes and fragmented identity management systems. Friction results in abandoned carts and increased churn rates, equating to lost revenue. deliver a strategic way to ease access and raise customer satisfaction.
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Emudhra
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